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Category Archive for: ‘Social Media Marketing’

ad:tech London Review

ad:tech London “The world’s leading digital marketing event” hails the banner above the entrance to Olympia’s National Hall in London. Does it live up to that claim? I’m rather hoping there’s bigger and better out there, otherwise this whole internet thing may not catch on at all. Maybe San Fransisco is where ad:tech better lives up to its reputation.

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Facebook Places: A Damp Squib in the UK?

A month after it’s explosive launch in the US, Facebook Places went live to what seems to be a thoroughly underwhelmed user-base in the UK this morning.

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Battling for the soul of the digital frontier and why there’s irony in Silicon Valley’s success

The Internet is the real revolution. What we do with it is still evolving. The web and other apps that run over it, and social media in particular, are all just a means to an end.

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Think Visibility 4: Discoverability, Linkerati and Hat Burning

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Changing perspective is what any conference like ThinkVis should be all about in many ways. Challenging existing ideas and perceptions to give a broader and more balanced view. Think Visibility 4 did it very well.

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Looking ahead to Think Visibility

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Just three days to go until the Think Visibility conference in Leeds on 4th September. This will be my first time at the event, which by all accounts it’s one of the highlights of the digital marketing calendar here in the UK. After a pre-conference party (and pool tournament!) on Friday evening, Think Visibility kicks-off on Saturday morning with a …

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The 4Ds of Making Decisions by Committee

Decision-making that’s compromised because of reliance on any kind of management committee can put a business at a significant competitive disadvantage, and never more so than when it comes to decisions about digital marketing and social media in particular.

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